American Financial Printing can put QR Codes on your print projects.
What are QR codes? Quick Response codes are two-dimensional codes that look like a square black pattern on a white background and are readable by dedicated barcode readers and camera telephones. They are similar to the barcodes used by retailers to track inventory and price products at the point of sale. The advantage of QR codes is in the greater amount of data they can hold and share.
QR codes have been widely used for over 10 years in Japan and have seen extensive use in the Netherlands and South Korea. They are now becoming popular in the United States. QR is a registered trademark of Denso Wave, a subsidiary of Toyota. Denso Wave is choosing not to exercise their patent rights, which is encouraging use of the codes.
So, what can QR codes do for your business? By placing your QR code on business cards, point of purchase signage, marketing materials, product packaging, even billboards, you will be able to reach customers and potential customers with QR readers or apps on their phones.
Your QR Code could link to your business location, directions, and hours. Customers could access product information and instructions, your restaurant’s menu or reviews, special deals, or a client questionnaire. Your QR Code could connect potential customers to your website, Twitter, Facebook or LinkedIn page.
You will not need to pay for licensing, and by using one of several free QR code generating sites or apps, you can generate and print your own QR codes for customers to scan and have instant access to information about your business.
How have you used QR Codes?